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Mountain is an illusion – Poster, Print

graphic design studio experimental print design and poster project

The Idea  

The story of the poster itself was to show the relativity of the problems. The graphic depicts a mountain, which depicts the magnitude and difficulty of one aspect of the problem. The halving of the mountain with a straight line, though, represents another aspect of the problem. When you take a closer look at the problem it’s just an easy thing to do. So the mountain is just an illusion, it’s just a straight road. The problem is just a matter of perspective. You will see the straight path if you do not look at the problem but look for the solution.

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